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BASF’s Aroma Chemicals on Display at WPC

Learn more at Booth No. 402.

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By: TOM BRANNA

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BASF (booth no. 402) will exhibitits full line of aroma chemical products at the 2012 World PerfumeryCongress, which will be held at the MGM Grand at Foxwoods Resort, Mashantucket, CT, June 12-14. Taking center stagewill be the global launch ofL-menthol and DL-menthol.Occurring every two years, theWPC is a networking forum thatattracts more than 700 fragranceindustry professionals, their suppliers and marketers to address and discuss solutions to theindustry’s latest challenges. ...

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